OEM mould development
Body shape, action target, ballast position and hardware are developed around your intended market.
OEM Fishing Lures for the Global Wholesale and Private-Label Market
Source hard baits, soft plastics, terminal tackle and custom colour programs. Ask us to confirm specifications, samples, packaging, MOQ and lead time.
Wholesale capability
From sample
to shelf.
A practical OEM system covering development, presentation and dependable repeat supply.
Custom colour programs
Natural forage finishes, UV details, glow patterns and retailer-exclusive colour assortments.
Private-label packaging
Blister cards, boxes, barcode labels, warning copy and export carton preparation.
Wholesale fulfilment
Sample approval, production inspection, mixed-SKU packing and documented lead-time control.
Featured range
Products built
for real water.
Soft plastic lure
Rigged Glow Grass Shrimp Lure
Soft shrimp-profile lure with glow and rigging options. Confirm the body size, hook configuration and glowing color for the intended presentation.
Soft plastic lure
Soft Noodle Worm
Salted and scented PVC straight worm in listed 10 cm and 13 cm variants. Compare light-rig action, hook fit and pack options with WKLURE samples.
Lure kit
Maggot Soft Lure Kit
Maggot-profile soft-bait assortment for small-hook presentations. Confirm body sizes, color mix, glow options and pack count before ordering.
Inside production
Made for your
product line.
Four controlled stages turn approved lure designs into repeatable wholesale products.
Body forming, color finishing, hardware assembly and final packing are coordinated around the approved product specification.
01Production stage
Precision lure moulding
Moulding methods and compounds are selected for each hard-bait or soft-bait body.
02Production stage
Custom colour finishing
Approved blue, silver, pink and chartreuse finishes are sprayed in controlled batches.
03Production stage
Hardware assembly
Hooks, split rings and internal balance are assembled to the approved model specification.
04Production stage
Final inspection & packing
Colour, hardware and quantity are checked before private-label packing and dispatch.
Production process
A clear route
to production.
01
Brief
Target species, water type, price position, order volume and packaging requirements.
02
Sample
Select an existing model or approve a custom prototype, colour and hardware specification.
03
Production
Moulding, painting, assembly, tank testing, inspection and approved retail packing.
04
Delivery
Mixed-SKU cartons, export documentation and repeat-order colour management.
Catalog overview
Built on
steady work.
Compare the product references in our catalog, then confirm materials, rigging, finishes and packing on samples before placing an order.
60
Catalog models
12
Product categories
10
Website languages
Our point of view
Made with purpose.
Built for the water.
Mission
Rivers, lakes and open seas connect every angler. We make soft baits, metal jigs and vibration lures for changing water, pairing mould development, distinctive painting and private-label service with dependable supply for global partners.
Core values
Craftsmanship in motion
We refine swimming action, coating and durability for real water.
Flexible by design
Moulds, colours and packaging adapt to each market.
Long-term trust
We grow steadily with distributors and retail teams.
Responsible use
Keep discarded soft baits, hooks and packaging out of the water. Material compliance must be confirmed for the destination market.
Wholesale partnerships
Made to fit your sales channel.
We work with fishing-tackle distributors, importers, wholesale buyers and private-label brands on catalog sourcing, OEM development, mixed-SKU orders and dependable repeat supply.
Discuss your programDistributors & importers
OEM & private label
Wholesale & retail programs
Wholesale FAQ
Questions buyers ask.
Clear starting points for samples, customization, order quantities and production planning.
Ask another question01What is the minimum order quantity for wholesale fishing lures?
MOQ depends on the lure model, colour mix and packaging format. Send us your target products and quantities, and we will confirm the workable minimum for each SKU.
02Can I order samples before placing a bulk order?
Yes. We can arrange catalog samples or approved colour and rigging samples so you can review the body, finish, action, hardware and packing before production.
03Do you support custom colours, logos and private-label packaging?
Yes. Available options include custom colour patterns, logo printing, labels, barcodes, bags, blister cards, boxes and export cartons, subject to the selected product and order quantity.
04How long does sampling and bulk production take?
Lead time is confirmed after the specification is fixed. Existing-model samples are normally faster, while new moulds, custom finishes and printed packaging require additional approval time.
05Can different products and colours be combined in one order?
Mixed-SKU and mixed-colour programs are available for many products. We will check carton allocation, packing quantities and the minimum requirement for every selected model.
06What information should I send to receive a quotation?
Please share your destination market, product links or model list, required quantities, colour choices, packaging request and target delivery date. We will reply with specifications, MOQ, pricing and lead time.